Product Tour

SnapAds makes ads better. Why does one advertisement perform better than another? Many factors may influence the outcome, and it is hard to tell ahead of time which will matter. The solution is continuous optimization; costly for a person, but trivial for a computer. Every click, every pageview, every purchase contains feedback that SnapAds can take advantage of. Learn here how it all works.

1. You create some variations on your basic design

You probably have a lot of ideas on how to advertise your product or service. Now is your chance to try them all. You will need to create all your variations in a Photoshop or Flash file as detailed in our requirements page.

2. We generate an initial set of candidate designs

From your Photoshop or Flash file, we generate an initial set of candidate designs that you can review before launch. These designs are based on the rules you create, so you are in control the entire way.

3. You run your ad campaign

Once you are happy with the initial set of designs, you take the associated ad code and put it into your ad server. Then you can begin your campaign whenever you are ready.

4. We optimize the designs being displayed in real time

As the campaign runs, our system will collect data on the individual performance of all designs. When significant differences have emerged, the system will evolve the population of designs, making it better and better.

5. You get to see which designs did the best and why

During or after the campaign, you can look at our reports to see general trends in performance and analyses of specific design components. The whole story is laid out in an insightful visual form.